Join the Heyday Back-to-School Creator Program!
Heyday is looking for PAID student creators to showcase their personal style through colorful, trend-forward tech accessories during the back-to-school season.
Whether you're decorating your dorm, organizing your study space, or sharing your campus lifestyle, we want creators who can inspire students to express themselves through the tech they use every day.
Requirements
Must be a current college student
Minimum of 10,000+ followers on Instagram or TikTok
Comfortable creating video content
Interested in fashion, lifestyle, and/or tech content
Must be available August 16th to attend an in-store event
Must attend one of the following schools:
CU Boulder
Colorado State
Michigan State
University of Kentucky
University of Kansas
University of Florida
Texas A&M
University of Illinois
Ohio State University
University of Maryland
Georgetown
Towson
Clemson University
Penn State University
San Diego State University
University of Georgia
University of Texas Austin
Indiana University
Arizona State University
Utah State University
South Dakota State University
University of Minnesota
USC
UCLA
Fullerton
Irvine
Berkeley
UCSB
About the Program
Deliverables
x2 Videos (Instagram Reel OR TikTok)
x4 Instagram Stories
Timeline: June 2026 – September 2026
Benefits:
Partner with one of Target's most popular lifestyle brands
Showcase your personal style through fun, colorful tech accessories
Potential opportunity to attend an exclusive in-store event
Create back-to-school content your audience will love
Build your portfolio with a nationally recognized retail brand
Apply below to be considered! Selection is based on audience alignment, content quality, and fit for the Heyday back-to-school campaign. We're looking for creators who can authentically showcase how tech accessories fit into student life.