Join Walmart’s Campus Experiential Campaign!
Walmart is looking for PAID student creators to help build excitement around upcoming Walmart events on college campuses!
Selected creators will attend a Walmart activation on their campus, experience the event firsthand, and create social content that brings their audience along for the experience. From building buzz before the event to capturing the activation in real time, you’ll help showcase Walmart on campus before, during, and after the event.
About the Program
Creators will help generate awareness and excitement around Walmart’s campus activation throughout the full event journey. You’ll promote the event ahead of time, share content while experiencing the activation, and recap the event for your audience afterward.
Must have 10K+ followers on Instagram or TikTok
Must be a current college student enrolled through at least December 2026
Must be available to attend the Walmart event at your campus on the designated date and time:
University of Alabama: August 17 | 10 AM–3 PM
Auburn University: August 18 | 11 AM–4 PM
Tuskegee University: August 19 | 10 AM–4 PM
Southern University: August 24 | 10 AM–4 PM
University of Houston: August 26 | 10 AM–4 PM
Prairie View A&M University: August 27 | 10 AM–4 PM
University of Arkansas: September 1 | 10 AM–4 PM
Must be comfortable attending an in-person campus activation
Must be comfortable creating and posting social video content
Deliverables
x1 PRE event video
x1 3-frame story arc DURING event
x1 POST event video
Timeline: August - September 2026
Benefits:
Work with a major national retail brand
Attend an exclusive Walmart campus experience
Create fun, event-focused content for your audience
Build your portfolio with a recognizable brand
Get paid for your content and participation
Apply below to be considered for the campaign. Selection is based on school eligibility, sorority involvement, content style, and overall brand fit. You will be contacted via email if selected.