Ms. Dress Up offers women simple style and fashion solutions, empowering them with independence, confidence, self love, and educating them on how to make feeling beautiful easy.
After struggling to get my dress zipped up one day, I wondered why getting dressed ultimately depended on someone being available to do the zipper up. A few months later I came up with the concept for the Zipper Pull after seeing a television show about divers. They all wore wetsuits and did them up effortlessly on their own with one tug of the strap attached to their back zipper.
The Zipper Pull is Ms. Dress Up's first product offering. Ms. Dress Up's Zipper Pull will change the way women buy dresses forever. Using the same idea as the wetsuit, an ornamental chain hooks to the zipper of a dress and is used as a pulley to effortlessly do it up. Afterwards the chain becomes a necklace or bracelet. This is the perfect product to wear that is not only stylish, but also useful in eliminating struggles when getting dressed and undressed. Just unclasp from around the neck or wrist and use.
As a general overview, the Strategic Marketing department communicates the brand experience, product launches, and major brand initiatives through multi-touch point integrated marketing campaigns. This internship will provide exposure to integrated global campaigns across public relations, global education, visual merchandising, digital activations, and strategic programs.
Essential Duties and Responsibilities:
Provide support on integrated campaigns including competitive analysis, industry research, and consumer insight compilation
Support specific strategic marketing programs with timeline development, cross functional integration, and execution
Provide analysis of product launch performance
Help collect data from international markets
Provide support on markets’ requests
Assorted administrative duties
Have an understanding of basic marketing principals, college level marketing coursework strongly preferred
Strong passion for the Fashion and Fashion solution industry including a working knowledge of trends, products, and brands
Detail oriented, organized and ability to meet deadlines
Excellent written & verbal communication skills
Proficient in Microsoft Office Suite: Excel, PowerPoint, Word
Experience with Photoshop a plus, but not required
Must be enthusiastic, motivated, responsible
We are so excited to hear from you!!