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  • Non-Profit
  • Winter
  • Birmingham, AL
  • 2015

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About American Diabetes Association-Birmingham: 

The Birmingham office of the American Diabetes Association, the nation's leading health organization focused on diabetes, is seeking an energetic and outgoing Public Relations/Marketing & Special Events intern. The American Diabetes Association (ADA) seeks a highly motivated, self-starting student who is passionate about public service. Intern will provide support to ADA staff and gain valuable skills and insights while assisting with public relations/marketing, event planning, corporate research and volunteer outreach for the American Diabetes Association throughout Alabama. ADA internships are unpaid, but we offer a flexible internship of one semester or up to one year with the ability to fit your educational needs and earn credits.

Requirements/Necessary Skills for Recruitment: 

With this internship, students will receive the following benefits:
* Opportunity to work closely with professional staff at all levels (Director, Manager, Associate Manager) as well as some Board of Trustees
* Networking with other corporations including media outlets and other communication firms
* Gain working knowledge of public relations functions and tools
* Field experience in public relations, marketing and fund-raising
* Potential Career opportunity
* College credit available

This internship will enable a skilled student to assist the ADA by working on important fund-raising cultivation events. This internship will provide the opportunity to gain experience in a variety of areas including:

Public Relations/Marketing Intern:
* Media monitoring and analysis
* Media and marketing material production
* Ability to plan and execute a variety of events
* Development of press releases, media advisories, press kits, social media initiatives, etc.
* Implement national campaign messages
* Assisting with implementation of marketing strategies
* Strategic planning of brochure distribution
* Research and data entry projects

Special Events Intern:
* Help in planning and implementing special events
* Assist with phone calls and mailings to past and current participants, potential sponsors/volunteers
* Assist with cold-calling and donation asks
* Assist with day-of-event volunteer recruitment and management (includes attending event)
* Attend committee meetings when possible
* Attend promotional events as necessary- occasional night or weekend hours
* Utilize social networks to promote events
* Other duties as assigned

Duration: Winter/Spring 2015

Hours: Minimum of 15/hrs a week are required

* Currently enrolled as an undergraduate or graduate student
* Major in public relations, marketing, communications or related field
* Minimum three years of college education (or completion of required prerequisite courses)
* Knowledge of office tools (Microsoft Word, Excel, Publisher, Power Point, etc.)
* Strong written and verbal communication skills
* Proficiency in database management and design of spreadsheets
* Interpersonal communications skills
* Excellent writing and research skills
* Ability to prioritize and handle a variety of assignments simultaneously
* No experience necessary, but attention to detail and accountability required
* Must have an automobile and ability to lift up to 35 lbs
* Must pass background check

Hours Required: 
12-15 Hours Per Week